CAT Response Strategy
When the unexpected happens, a swift recovery is critical to ensure business continues and communities get back on their feet. IAA’s Catastrophe Response Strategy is sound and scalable, enabling us to respond to the unpredictability, size and frequency of any weather event. Because these catastrophe events, such as wildfires, hurricanes and tornadoes, have many shifting variables, a proactive yet flexible process is necessary to ensure a timely and appropriate response.
IAA’s Catastrophe Response Strategy provides an unmatched level of service to our customers in their greatest time of need. It comprises four key areas: Real Estate Capacity, Operational Execution, Transportation Logistics and Vehicle Merchandising. We explore each of these components in greater detail below.
Catastrophe Response Articles
Real Estate Capacity
IAA’s Flexible Capacity Model allows us to secure additional acreage where and when it is needed, providing ample space, easy accessibility, and close proximity to the affected area for our customers.
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Operational Execution
Planning and preparation, weather tracking, and equipment management are the pillars of IAA’s unmatched catastrophe operational execution.
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Transportation Logistics
IAA has secured access to multiple transportation resources to help us execute effectively during a catastrophe event. We distribute those resources in sufficient quantity, when and where they are needed with the capability to manage performance.
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Vehicle Merchandising
We view our products and services portfolio as an extension of our catastrophe response capability. Key to our catastrophe response is marketing and selling vehicles swiftly. We leverage both our IAA Interact™ merchandising platform and our multiple auction channels. This allows us to reduce selling cycle time, which can result in increased proceeds.
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